Odd Things I saw - Ice Pack Bra ?

This week, underwear firm Triumph Japan launched a novelty bra that has built in ice packs in an effort to keep women's chest area cool during the hot summer.

Yes I am serious, and it seems Triumph Japan are serious too. Some of the features of this 'cool' bra include gel padding that remains soft even when frozen. LOL!

Would you want to wear 2 ice packs under you clothes everywhere on a hot sunny day? I don't see how practical this cool bra is and what kind of market research they undertook to come up with this idea. Who exactly is their target market.

When you start to ponder about this idea a bit more, I wonder how long the bra stays 'cool' for and what their user feedback would be like. But hey, let's not forget Japan did also invent the Man Bra... so maybe this ice pack bra will be a hit.

This bra is Triumph's contribution to the Nation's 'Cool Biz' campaign, where companies are finding innovative ways for Japanese people to conserve energy.

 Check out the photos

The 1st 'Odd Things I saw for 2011' - Japan Hair salon stools for kids

The segment ‘Odd Things I saw’ is back for 2011. This is one of my favourite segments on the show. This is where I share odd things I saw in my everyday life or on holiday.

I came across this photo when I was reading the news. The story was about how the Japanese government is now allowing hairdressers to cut hair at evacuation shelters or makeshift shops, following the disasters. The previous law only allowed hairdressers to work in authorized shops. The disaster had destroyed many businesses, now the government is relaxing this law.

What caught my attention was the cool chair the child was sitting in - a car chair. I thought that was very odd and so cool! They can play with the steering wheel. Children would love getting their hair cut if they got to sit in a car chair. I wonder if there is an adult version?